Pediatric Nursing Services (PNS) delivers high-quality healthcare, respite, support, and home nursing services tailored to children, families, and caregivers. Their focus includes caring for children with special needs to enhance their health, well-being, and overall quality of life. I collaborated with PNS to develop a distinctive brand identity for their "Outdoor Explorers" program.
The "Outdoor Explorers" program is a unique initiative tailored for children with special needs aged 4 to 12. It innovatively emphasises a supportive and enriching environment, enabling these children to participate in outdoor activities promoting physical, mental, and emotional development.
This collaborative effort aimed to create a distinctive brand identity for the program, reflecting its mission to provide specialised care and opportunities for children with unique needs. Using friendly typography, warm pastel colours, and playful graphics, the goal was to convey a message of curiosity and playful learning through outdoor adventures. The result was a successful program that positively impacted the community, inspiring hope for the future of children with special needs.