It was an incredible opportunity to collaborate with NCNS on a meaninful project promoting the Nepean Community Neighbourhood Centre's Tobacco Cessation Program. NCNS is a pioneering grass-roots organisation known for its work across the Greater Western Sydney, Nepean, Blue Mountains, and Lithgow areas. Their goal is always to create a remarkable first impression, convey a strong statement, and leave a lasting impact on the community.
The campaign involved banner designs, flyers, and posters aimed at effectively communicating with the community, including those from Aboriginal and Torres Strait Islander backgrounds. The materials were created to resonate with the target audience and convey the importance of the tobacco cessation program.
The collaboration with NCNS led to the infusion of high-contrast colour palettes and design elements in the campaign materials, capturing attention and conveying a powerful message. This successful collaboration resulted in materials that genuinely resonated with the local community and significantly contributed to the success of the NCNS' Tobacco Cessation Program.